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FANgirl Blog Getting to the Heart of the Matter

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Branding

Fangirl 

Change and Stability in The Hunger Games Franchise

April 11, 2012April 17, 2012 Fangirl Branding, Catching Fire, Gary Ross, Hunger Games, lionsgate, Nina Jacobson, Star Wars, Suzanne Collins

Yesterday, Lionsgate announced that director Gary Ross has decided not to return to direct the second movie in the franchise, Catching Fire.

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Fangirl Star Wars 

Books, Brands and Fun

October 23, 2011October 24, 2011 Fangirl Branding, Del Rey, Drew Karpyshyn, EU, GeekGirlCon, Howard Roffman, Jeff Grubb, Paul Kemp, Star Wars, TPM 3D

After recovering from the NYCC blitz, the Star Wars Books Facebook page got back into full swing. Here’s what you can find there:

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Fangirl Star Wars 

Recent Developments in the Star Wars Brand

September 16, 2011September 16, 2011 Fangirl Branding, Del Rey, EU, Star Wars, The Clone Wars

From the perspective of branding, I think the new design for starwars.com makes a lot of sense.

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Fangirl Star Wars 

Why Branding Matters

August 27, 2011September 16, 2011 Fangirl Branding, Del Rey, EU, George Lucas, Star Wars, The Old Republic

If you’ve worked in a large corporate setting, then the term “brand cop” will mean something to you.

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Fangirl Star Wars 

Star Wars Brand Steps into the Future

April 6, 2011January 31, 2017 Fangirl Branding, Star Wars

The upcoming closing of the starwars.com forums strikes me as exactly the right business decision.

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Popular Posts

  • Interviews
  • The Heroine’s Journey: How Campbell’s Model Doesn’t Fit
  • Review of Star Wars: The Clone Wars: Zygerria Arc
  • The Bad Batch “Tribe” and Clone Wars Tales Told and Untold
  • Steve Blum and Daniel Logan Talk to Fangirls Going Rogue

Heroine's Journey

Cassian Andor Episode 12
Fangirl Heroine's Journey Podcasts Star Wars 

Hyperspace Theories: ANDOR’s Ferrix Finale

November 22, 2022December 6, 2022 Fangirl

Across three story arcs in the first ten episodes, Andor has delivered top-notch Star Wars storytelling. In the latest episode

Ms Marvel
Fangirl Heroine's Journey Podcasts Superheroes 

Hyperspace Theories: Ms. Marvel Lights Up MCU Storytelling

August 10, 2022August 11, 2022 Fangirl

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About FANgirl Blog

FANgirl Blog’s mission is to provide an online venue for female fans to share their opinions about Star Wars, storytelling, and female characters.

Follow FANgirl’s Team

Tricia: @fangirlcantina
B.J.: @redpenoflex
Linda: @lindahansenraj
Kay: @geek_kay
Mary: @stelleridan
Megan: @blogfullofwords
Priya: @priyastoric
Amy: @amyrichau
Hyperspace Theories Podcast: @HyperspacePod

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