Franchises, Fandom and Protecting The Brand Message
Star Wars author Paul Kemp wants to talk about men. Long-time Star Wars consumer responds.
Read moreStar Wars author Paul Kemp wants to talk about men. Long-time Star Wars consumer responds.
Read moreFANgirl Blog addresses the Star Wars consequences of Paul Kemp’s recent blog post attempting to rationalize hyper-masculine storytelling.
Read moreLinda Hansen-Raj returns with an interview of Star Wars author Paul S. Kemp.
Read moreAfter some great feedback on her Revan review, Linda’s back with a review of Deceived by Paul S. Kemp.
Read moreIn assessing the messages of a product or brand, I find myself observing the nuances through the lens of a professional roadway and signalization engineer. The crux of my job boils down to making sure that clear signals are given to drivers and pedestrians to avoid confusion. As someone who manages the message of my professional business, as well, last month I noticed a curious series of events related to the Star Wars Expanded Universe that highlighted how, at times, the messages being sent to the fans are at cross-purposes.
Read moreAfter recovering from the NYCC blitz, the Star Wars Books Facebook page got back into full swing. Here’s what you can find there:
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